Bianca is out!

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Postby clem on Tue Mar 20, 2007 6:50 am

You're basically referring to "Cassandra" :)
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Postby NiksaVel on Tue Mar 20, 2007 6:54 am

This is exactly the problem we have with branding that every now and than some1 points out here in the forums... this is Linux Mint, release name Bianca...

Bianca is too stressed out everywhere... while it should be Mint or Linux Mint instead... it's just a release name after all... :)
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Postby clem on Tue Mar 20, 2007 7:03 am

Well, I kind of disagree on that... there's a lot of excitement with every new release and it's nice to have a strong identity for each so people can easily say "I'm running Bianca" or "I'm running Bea". Other distributions don't seem to do that (some don't even have code names) but I think it's a pity.

Look at how much Microsoft is stressing the codename. May it be in Vista or XP, you know what you're running and the underlying fact that XP and Vista are indeed Microsoft Windows is obvious.

Linux Mint is still new and people are not used with the way we do things (when we do them our way) but this will change. I think it is important to stress the codename, it's part of our Minty culture to have a strong feminine identity with each of our releases and it's part of the fun as well.

IMHO.
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Postby AlsaPhil on Tue Mar 20, 2007 7:08 am

it's part of our Minty culture to have a strong feminine identity with each of our releases and it's part of the fun as well.
I absolutely agree with this Clem, and hope we will never loose our identity and/or fun :D
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Bianca is out!

Postby npap on Tue Mar 20, 2007 2:03 pm

I agree with you Phil, with the fun part.
Once they see our pretty Bianca, they will see what we mean. :)
(Random>The Mint Café> page four.) :)
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Postby NiksaVel on Tue Mar 20, 2007 5:19 pm

yes, while I agree with the fact that each respective release should have it's own unique identity, I still think that we need to take care to have Mint stressed out just as much... it's all part of the brand...

While we don't have to advertise to the public so much as windows might have to, considering that we are not out to sell as many copies as inhumanely possible, it would still be wise to follow some basics of marketing - and that is clear representation, namely the brand, and brand includes the logo (which I am really looking forward to seeing which will be chosen), the name Mint and/or Linux Mint and a slogan (we've already had a few of these)... these are the only symbols that are PERMANENT (or at least should be)... while release names come and go... in a year or two only a select few will remamber barbara or bea... but all will remamber Linux Mint...


Now to get back to the point why I initially started this reply... Why should we keep any form of marketing principles? To introduce Linux Mint to as many people as possible - for their own sake so they get intrigued and realise what a great distro this is...

I first heard about Linux Mint in the ubuntu forums (not edgy or dapper forums for that matter)...


just a piece of advice.... (from a guy whose mom is a marketing specialist.. :P :P :P )
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Update From My Linux Society @ University

Postby finux on Sun Mar 25, 2007 12:08 pm

Just To let you guys know we started the linux society at my university and we had 23 people sign up on the night, The Mint CD's where very popular and i know a few people now that are running it and are very happy.

Hopefully we'll get a few more people using mint in the uni, well done on a super distro
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Bianca is out!

Postby npap on Sun Mar 25, 2007 12:34 pm

Welcome finux ,
The more the merrier. :) It's good to see that college people are always pioneers.

Greetings, Npap
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Postby finux on Wed Mar 28, 2007 2:51 pm

Cheers npap, have another meeting planed for thursday, and a few more people are intrested in joining the society. So i'll get a few more disc's burnt, i muxt have given out about thirty copies so far, everone loves it

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Postby npap on Wed Mar 28, 2007 3:30 pm

Good work Finux,
Greetings from the other side of the Atlantic. :)

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